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Unterschleissheim near Munich, December 2011 - Life Fitness cardio equipment has been awarded the prestigious bodyLIFE Award for eleven consecutive years now. In 2011 this high-quality exercise equipment again won the popular prize presented by bodyLIFE, Europe's leading trade magazine. The award is granted annually to companies in the fitness industry that have performed exceptionally well in market presence and customer satisfaction.
Five hundred fitness centre managers and owners were interviewed about products and brands in a representative survey conducted nationwide in Germany. The Mannheim Research Institute Würtenberger (FIW) selected the centres to be contacted in the telephone survey by mathematical random selection. The aim of the survey was to get an objective evaluation of brands and companies in the fitness industry.